Strategy PM interview questions
7 strategy product manager interview questions, most testing strategy and business judgment. Answer one and get feedback on framing, trade-offs and measurement.
7 questions: 5 cases and 2 quick calls.
Difficulty: 3 medium and 4 hard.
Skills tested most: Strategy and Business Judgment (7), Product Sense and Design (2), Measurement (1).
How to answer a quick call: Say the goal and what a good outcome looks like; Say what you are giving up, and why it is worth it; Say what you would do first, and who has to agree; Name the metric and the threshold that would change your mind.
How to answer a case: Restate the goal, who it is for and what success looks like; Ask the two questions that change your answer; Lay out two or three options and what each gives up; Pick one, say why and name the first step; Name the metric, the threshold you would act on and the risk you would watch.
Strategy questions
- Take a bundle deal that triples users: A collaboration platform offers to bundle your design tool to its catalogue, tripling your registered users overnight… Quick call, hard, about 5 minutes.
- Grow Swiggy food revenue by 20% with product: You are the PM for Swiggy food delivery and the target is 20% more revenue, mostly through product rather than paid marketing… Case, hard, about 20 minutes.
- Should Airbnb offer free experiences: Should Airbnb offer free experiences or tours? First say what free means here and who pays for it, then say what success… Case, medium, about 15 minutes.
- Should Meta enter employment services: Should Meta enter the employment services market? Weigh the size of the market, what Meta is actually good at… Case, hard, about 20 minutes.
- Netflix against Prime and Hotstar in India: Netflix wants a strategy to compete with Amazon Prime and Disney+ Hotstar in India… Case, hard, about 20 minutes.
- Competitor ships your Q3 roadmap: A competitor just shipped your entire Q3 roadmap. Your CEO forwards the launch with one line… Quick call, medium, about 4 minutes.
- Launch a no rush delivery option on Instamart: Swiggy wants to launch a no rush delivery option on Instamart: cheaper for the customer, delivered in a planned window with orders batched… Case, medium, about 15 minutes.
Strategy interview questions
- Take a bundle deal that triples users
- Grow Swiggy food revenue by 20% with product
- Should Airbnb offer free experiences
- Should Meta enter employment services
- Netflix against Prime and Hotstar in India
- Competitor ships your Q3 roadmap
- Launch a no rush delivery option on Instamart
Other Practice topics
- Product sense PM interview questions (9)
- Execution PM interview questions (7)
- Metrics PM interview questions (9)
- Estimation PM interview questions (4)
- Behavioural PM interview questions (4)
- AI product PM interview questions (7)